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An important fact about the BS formula is that the expected return miu of the asset does not appear in the formula. This is surprising, because one would expect calls to be worth more and puts to be worth less if the price is expected to grow more. However, one cannot change miu without also changing some other feature of the model. For example, suppose one wants to hold all of the inputs to the BS formula fixed and change miu. Then the SDF process must change, because the formula S0=E[MT*ST] can continue to hold when there is a shift in the distribution of ST only if there is also a shift in the distribution of MT. ...Intuitively, states in which ST is large (due to an increase in miu) but S0 does not change.Thus, an increase in miu increases the distribution of the terminal call valuebut does not increase the date-0 value of the call.
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